THE WIND BENEATH HER WINGS

Inside the Mad Mafia

Author

Josh Hernandez
September 29, 2025

Tools don’t make the art. Artists do. We just hand you the chaos.

Ginger is from Fort Wayne, Indiana and has been creating for over 30 years, glass etching, watercolors, you name it. But nine months ago, everything shifted when she discovered @madcharcoal on YouTube.

“I binged Josh’s videos for 3 days straight. He inspired me so much I pulled out my old charcoal and started again, this time with a whole new vision. I was amazed how quickly I could achieve my goal by following his instructions.”

From selling her first charcoal piece and buying an easel, to showcasing her first exhibit next month, Ginger has found a medium that feels like home.

“I’ve finally found a medium that offers no anxiety. I look forward to creating something every day. When I get a compliment, I give credit to Josh Hernandez, Mad Charcoal, and consider him the wind beneath my wings.”

That’s Ginger. That’s Mad Mafia. Finding freedom in the dust, energy in the chaos, and a community that gets it.

🖤 Want to be featured like Ginger? Share your story, your work, or your wild experiments. Tag @madartmaterials or email us at [email protected]—you might be next inside the Mafia.

And just like Ginger found her rhythm, you’ve got the tools to carve out your own chaos. The MAD Essentials Charcoal Art Kit was built for exactly this, to smear, scrape, and sculpt until something real emerges. Make the sublime from the chaos. Make it yours.

Stay soft, stay savage,
- The MAD Team